It may seem strange that in the province of Florence there is a company specialized in the processing of rope and straw, and in the artisanal manufacturing of what are commonly called espadrilles.
However, those who know the history of Florence are well aware that in Signa, just a few kilometers away, "straw processing" for the creation of the braids for the famous Florentine straw hat has existed since the last century.
From straw hats to the first Italian straw and rope shoe, it was a short step for Calzaturificio Ettore Masotti, which since 1937 has preserved its know-how by making its manufacturing expertise available to the great MADE IN ITALY brands.
Over the years, the company has successfully combined the artisanal craftsmanship of rope and straw products with the manufacturing of leather footwear, maintaining the same quality standards.
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